by ccsaaindustry | Oct 6, 2019 | Uncategorized
PRO ACADEMY Fall Training PRO ACADEMY will be running a hybrid rubber tracked education program on Monday November 11, leading up to the NE Meeting. This program will require participants to complete the CCSAA discounted online training prior to your arrival and will...
by ccsaaindustry | Aug 13, 2019 | Uncategorized
Many the North American Snowsports Journalists Association (NASJA) media members have covered Nordic skiing in various ways over the years in print, in photos, on-line, or as broadcast journalists. Now NASJA is working with the Cross Country Ski Areas Association...
by ccsaaindustry | Aug 1, 2019 | Uncategorized
Goal: To understand factors that predict attendance at cross country skiing events, primarily the 2020 Minnesota World Cup, and learn more about the target population’s preferences as it relates to these events. The data collected ultimately allowed researchers to...
by ccsaaindustry | Aug 1, 2019 | Uncategorized
Below are abbreviated results from a marketing project completed by a John’s Hopkins University graduate class. Goal: To create a communications campaign to increase the number of people who are trying cross country skiing! This project involved marketing...
by ccsaaindustry | Aug 1, 2019 | Uncategorized
Goal: To grow the sport of cross country skiing in the Upper Valley utilizing best practices from Norway –the birthplace of the sport. This project focused on the Norwich, VT/Hanover, NH area called the Upper Valley. It looked primarily at how to grow cross country...