by ccsaaindustry | Jan 4, 2021 | Research
Executive Summary Winter outdoor activity participants are prepared for the 2020/2021 season, and they have significant concerns about the Covid-19 pandemic. Perceived levels of infection risk will drive people in unique ways this winter. In fact, perception of...
by ccsaaindustry | Oct 23, 2020 | Research
The winter 2020/21 brings many uncertainties for ski retailers, customers, but also for manufacturers. But the basic mood is positive: when the snow comes, it can be a very good season despite Corona. The growth of cycling in times of Covid-19 can be a role model....
by ccsaaindustry | Oct 13, 2020 | Research
Cross Country Market Research Strategy Winter 2020/2021 The cross country ski and snowshoe industry has partnered with Snow Sports Insights (SSI), a new organization designed specifically to use research to build a clear view of the cross-country and snowshoe market. ...
by ccsaaindustry | Oct 8, 2020 | Press, Research
by Kelly Davis, Snow Sports Insights Participation in cross country skiing and snowshoeing is expected to increase significantly this winter for the second season in a row. Since late March, when the COVID-19 pandemic sent many Americans home, participation in many...
by ccsaaindustry | May 15, 2020 | Research
Over 82% Who Went Outdoors For First Time Will Stay Engaged In Outdoor Activities As Restrictions Lift CGPR. MAY 13, 2020 MARBLEHEAD, MASS. (May 13, 2020) – While Americans have followed “stay at home” restrictions, an entirely new consumer group discovered...
by ccsaaindustry | May 6, 2020 | Research
In part 2 of the CCSAA COVID-19 Impact Survey, ski areas were asked about their thoughts on the future. As many states are beginning to discuss and forecast a reducing of the state at home mandate, we begin to speculate about the cross country ski area of...
