by ccsaaindustry | Feb 19, 2021 | Research
Executive Summary A survey of cross country specialty retailers from around North America was conducted during the first two weeks of February by the Cross Country Ski Areas Association and Snow Sports Insights. Survey respondents were well distributed geographically...
by ccsaaindustry | Feb 4, 2021 | Research
Executive Summary In a survey of cross country ski areas across Canada and the US conducted during the second week of January, more than half of the areas reporting said revenues are higher than had been projected through January 15. Additionally, season pass sales...
by ccsaaindustry | Jan 4, 2021 | Research
Executive Summary Winter outdoor activity participants are prepared for the 2020/2021 season, and they have significant concerns about the Covid-19 pandemic. Perceived levels of infection risk will drive people in unique ways this winter. In fact, perception of...
by ccsaaindustry | Oct 23, 2020 | Research
The winter 2020/21 brings many uncertainties for ski retailers, customers, but also for manufacturers. But the basic mood is positive: when the snow comes, it can be a very good season despite Corona. The growth of cycling in times of Covid-19 can be a role model....
by ccsaaindustry | Oct 13, 2020 | Research
Cross Country Market Research Strategy Winter 2020/2021 The cross country ski and snowshoe industry has partnered with Snow Sports Insights (SSI), a new organization designed specifically to use research to build a clear view of the cross-country and snowshoe market. ...
by ccsaaindustry | Oct 8, 2020 | Press, Research
by Kelly Davis, Snow Sports Insights Participation in cross country skiing and snowshoeing is expected to increase significantly this winter for the second season in a row. Since late March, when the COVID-19 pandemic sent many Americans home, participation in many...