“What we see is an omnichannel ability to meet customers where they want and at the time they want,” Allen said. While some may want to walk into a brick-and-mortar outlet, or pick up a purchase curbside, or have it delivered the next day, “there is a time and place for every channel,” said Allen, former president of the Outdoor Alliance.
![Retail Icon](https://i0.wp.com/ccsaa.org/wp-content/uploads/2022/04/Retail-Icon.png?resize=512%2C512&ssl=1)